[It looks like Inman has posted my annual tradition: the seven predictions for 2017, sure to be wrong, or your money back! It’s behind a paywall for now, but should be freed up in a couple of days.]
It turns out that last year, despite my predictions being mostly wrong, no one got a refund from Inman…especially since Amber Taufen, the editor, pretty much said no one is getting their money back.
As a result, Inman was good enough to try this again for a second year in a row.
I appreciate that very much, guys, since there’s a special frisson of excitement when predictions are proven so wrong in front of so many more people than are on my little industry blog. As someone — not me, but someone, I’m sure — likes to say, if you’re going to fail, then fail big, son!
I would like to point out that I suffered for this year’s post.
Primarily because in order to select the accompanying music videos to these seven predictions, I had to comb through hours of music by ‘N Sync, Backstreet Boys, One Direction, 98 Degrees (I had blissfully forgotten that Nick Lachey even existed for several years) and others.
I hope you can appreciate my sacrifice, especially since YouTube now thinks I’m super into boy bands and constantly suggests something or another from O-Town and LFO….
Without further ado, let’s get into predictions sure to be wrong, or your money back!