The Future of the Website?

This, I don’t think, requires much commentary (h/t: mattsingley via Twitter):

What an incredible website.  This may be the future.

-rsh

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16 Comments

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  1. No doubt, the best work hasn’t been coming from Madison Avenue for years and years. “Just Do It” (Nike) came out of a boutique in Oregon. Those Burger King commercials came out of Miami. Nice to see Charlotte in the house.

    1. Mark: Wieden Kennedy has never been a boutique. They launched big and consistently have cranked out great creative for 25 years because the principals have always been involved. I can tell you from personal experience, its a brutal environment. To your point, when creative is weak, its all to often because the client comes in unfocused or even worse, too controlling. Consistently good agencies are everywhere but good clients are rare. And it takes good clients to make great advertising.

  2. No doubt, the best work hasn’t been coming from Madison Avenue for years and years. “Just Do It” (Nike) came out of a boutique in Oregon. Those Burger King commercials came out of Miami. Nice to see Charlotte in the house.

    1. Mark: Wieden Kennedy has never been a boutique. They launched big and consistently have cranked out great creative for 25 years because the principals have always been involved. I can tell you from personal experience, its a brutal environment. To your point, when creative is weak, its all to often because the client comes in unfocused or even worse, too controlling. Consistently good agencies are everywhere but good clients are rare. And it takes good clients to make great advertising.

  3. I’m buying their T-shirts.

  4. I’m buying their T-shirts.

  5. What’s amazing about this website is how little “technology” it took, and how much intelligence. It’s like great architecture. It ain’t the technology; it’s the human intelligence that matters.

    -rsh

  6. What’s amazing about this website is how little “technology” it took, and how much intelligence. It’s like great architecture. It ain’t the technology; it’s the human intelligence that matters.

    -rsh

  7. Their site and pitch is awesome! After watching that video, if I were a CEO or President of a large company, I’d be sold on at least throwing their name into the hat if not definitely using them for any major ad campaigns.

  8. Their site and pitch is awesome! After watching that video, if I were a CEO or President of a large company, I’d be sold on at least throwing their name into the hat if not definitely using them for any major ad campaigns.

  9. WOW this is one of The Key point of my icsf talk. Great design traveled through a network of individuals I don’t know to someone sort of know (you) and It will be posted on my blog(PR4) with links to them as an ad agency.

    Their design (carrying their message) penetrated the noise and is generating backlinks.

    Can I use this as an example in SF?

    thks

  10. WOW this is one of The Key point of my icsf talk. Great design traveled through a network of individuals I don’t know to someone sort of know (you) and It will be posted on my blog(PR4) with links to them as an ad agency.

    Their design (carrying their message) penetrated the noise and is generating backlinks.

    Can I use this as an example in SF?

    thks

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